Privacy notice

Last updated 2026-10-12

You can use every page of VariantWise without telling us who you are. This notice covers variantwise.com and any VariantWise app. It says what we hold when you choose to create an account, the little we learn from everyone else’s visits, and what you can do about either.

We only email you what you ask for, and about cars you're watching. The site carries no ads.

Who we are

VariantWise runs variantwise.com and decides how your details are used. For anything in this notice, write to us at hello@variantwise.com.

What we hold if you have an account, and why

• Your email addressTo sign you in, and to send what you ask for, the alerts you set and messages about your account
• Your name, if you sign in with GoogleGoogle shares it when you choose Continue with Google. We keep it with your account and may use it to address you by name
• The variants you saveTo keep your shortlist on every device you sign in on
• Cars and cities you ask us to watchTo tell you the day a car launches, or a car or city you asked for is added
• When you plan to buy, if you answerTo understand how soon people on VariantWise plan to buy. Change or clear it on your account page
• When you agreed to this notice, and which wording of itSo we can always show what you agreed to
• A record of the messages we sent youSo nothing goes out twice, and we can show what was sent

If you don’t have an account

We don’t know who you are. Your shortlist and the city you choose stay in your own browser. Amplitude counts visits with an anonymous device number and records how pages are used, with every text box hidden. Vercel and Ahrefs count visits without cookies. We use no advertising cookies.

Who handles it for us

• Supabase: Stores your account and runs sign-in, on servers in Mumbai.
• Amplitude: Shows us how the site is used. Once you sign in, it links that to your account and email.
• Google: Sends our emails, from our own mailbox at hello@variantwise.com. Also signs you in, only if you choose Continue with Google.
• Vercel: Hosts the site, and counts visits and the pages read, without cookies.
• Ahrefs: Counts visits and where they came from, without cookies.

They work for us, on what we ask of them. Some of them keep data outside India.

How we reach you

By email, at the address you sign in with: what you ask us to send, the alerts you set, and messages about your account itself, like a sign-in link or a note that it was deleted.

If we add other ways to reach you, such as WhatsApp, text messages or notifications from a VariantWise app, you’ll turn each one on yourself when it’s offered, and you can turn it off just as easily. We’ll ask for anything extra it needs, like a phone number, only then.

Anything new waits for your yes

If we want to use your details in a way this notice doesn’t describe, for example to put you in touch with a dealer about a car you’re considering, we’ll tell you first what it involves and who would receive what, and ask you. Nothing changes for you until you say yes.

How long we keep it

For as long as you have an account. Delete your account and everything above is removed from our database at once, and we ask Amplitude to delete what it holds about you, which it does within 30 days. We keep only what the law requires us to keep, for as long as it requires, and then delete that too.

Your consent, and taking it back

You agree to this notice when you create an account. You can take that back whenever you like, as easily as you gave it, by deleting your account from your account page. Turning alert emails off on the same page stops them without deleting anything.

Your rights

• See a summary of what we hold about you, what we do with it and who handles it for us.
• Correct it, update it or have it deleted. Most of it you can change yourself on your account page.
• Name someone who can use these rights for you if you die or become unable to.
• Turn alert emails off with the Email settings link at the foot of our emails.
• Ask us anything about your data, or complain, at hello@variantwise.com. We answer within 30 days. If we can’t settle it, you can take it to the Data Protection Board of India.

If something goes wrong

If your details are ever caught up in a security breach, we’ll tell you what happened, what it means for you and what we’re doing about it, and report it to the Data Protection Board, as the law requires.

Age

You need to be 18 or older to create an account.

If this notice changes

We’ll update this page and its date, and tell account holders before a change that matters takes effect. We keep a record of which wording each account agreed to.